Immigration Merit Lab

Immigration Merit Lab

When Immigration Becomes a Sales Funnel

A critical look at high‑pressure EB‑1A advertising in the real world

Ramprasad  Ohnu's avatar
Ramprasad Ohnu
Jan 19, 2026
∙ Paid

The new face of “extraordinary ability” marketing

Over the past few years, a new style of EB‑1A advertising has emerged in social feeds, webinars, and short‑form video platforms. It is slick, confident, and optimized for conversion. A polished presenter looks into the camera and explains how their EB‑1A approval took “just 40 hours of focused work” from …

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